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123 Main Street, Pleasantville USA
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Born in Ecuador, much of Solanda’s upbringing was rooted in what is known in today’s society as “diet culture”. While she endured her own body image issues growing up, moving to the U.S. to pursue a degree in public health served as a catalyst in inspiring Solanda’s passion for nutrition. Moreover, as a devoted parent to four young young girls, Solanda understands the anxieties around the feeding power struggle and how it is equally important to both provide a variety of foods and to empower children to choose what they want to eat. It is her life’s work to continue bringing ideas to the table that will ensure her kids-and every kid out there-will be able to foster healthy relationships with food throughout their entire lives.
A humbling childhood and witnessing his parents’ unsuccessful business ventures spurred Joseph’s desire to excel from a young age. His choice to study mechanical engineering in college is ultimately what led Joseph to meet his life partner, Solanda, and the two of them together embarked on an even greater journey: parenthood. A dedicated and nurturing father, Joseph sought to find a solution that could meet their family’s snacktime needs-and resolve the feeding anxieties and challenges they experienced. Combining his innovativeness with Solanda’s suggestions, Joseph transformed the parenting hurdles they encountered into a viable product that could facilitate more positive (and fun!) feeding experiences for both parents and kids.
It was all goldfish,
all the time.
In 2018, Solanda found herself in a common parenting predicament: “my child won’t eat what I give her, and I’m worried she’s not getting the nutrients she needs.” She stopped buying snacks she knew her daughter loved in hopes she would eat other things. She snuck veggies into her pasta, thinking she needed more protein. She learned that the more control she tried to exert over her eating “the right” things, the pickier her daughter became until she got to the point that she only wanted to eat goldfish.
She knew there had to be a solution - one that would allow her to provide a variety of nutrient-dense and texture-rich foods while encouraging her daughter to independently choose what to eat.
The parent provides,
the child decides.
Concerned about the impact that selective food preferences was beginning to have on her children’s food intake, Solanda remembered what she learned about Ellyn Satter’s Division of Responsibility in Feeding and realized children thrive when given access to sensory stimulation (hello, crunchy goldfish!).
The Division of Responsibility encourages parents to provide the what, when, and where of feeding and let the child determine how much and whether to eat what the parent provides.
How do we make
healthy eating fun?
Through their shared experiences as parents, Solanda and Joseph began envisioning what qualities would go into the ideal food container that would fulfill the needs for their family and others encountering similar feeding challenges.
They designed the Original Snack Spinner: the only snack container with a push button that provides a FUN, safe, and mess-free way to enjoy a variety of foods! The Snack Spinner fosters a positive, parent-child relationship. Good bye, power struggles. Hello, happy smiles for mama and child!
Not just teaching
independence!
In addition to fostering independence in eating, our products encourage little ones to practice hand-eye coordination and master skills like pushing, sliding, and pulling.
Features like a push button, flip door, and sliding door can benefit kiddos from toddlerhood to elementary-age!
Helping children
and parents thrive!
At GoBe Kids, we’re all about celebrating what makes each child unique by offering innovative products that nurture their growth and fosters healthy relationships with food.
By partnering with like-minded brands and organizations, we aspire to become a driving force to increase access to fresh foods, foster play and development, and support rest and mental health - particularly amongst children under the age of five.
The initial 10-slot design transformed into the 5-compartment GoBe Snack Spinner you know and love today. All of our products undergo extensive WOW-factor testing (which includes customer feedback!) to ensure the best product goes to market. We strive to offer products that promote developing healthy relationships with food and encourage kids to embrace both creativity and an endless imagination-and we’re delighted you chose us to be a part of your family.
GoBe Kids is passionate about helping parents and kiddos under five thrive through four core pillars: eat, play, connect, and rest.
Food fuels our bodies and it fuels everything we do at GoBe Kids. Ensuring equitable access to a variety of nutrient-dense food for all parents and kiddos lends a direct hand in fostering and developing healthy relationships with food and our bodies.
Movement is both a fun and essential part of everyday life. It allows for endless exploration, discovery, and limitless opportunities to enjoy the beautiful world we share.
Like play, rest is vital to our overall mental health and well being. Prioritizing rest and sleep for you and your kiddos is critical to being the best versions of ourselves.
Fostering a sense of community is not limited to forming relationships and sharing stories—it’s also about supporting one another’s differences and discovering new ways to contribute to the greater good.
GoBe Kids is here not just to make feeding time easier for you and your littles, but also to build a community of parents who can enrich each other’s lives. That’s why we’ve dedicated our time to putting together resources to offer advice, inspiration, and fun ideas so you can spend more time with your family.
Made by parents, for parents
Woman founded
Designed by an engineer dad
Made from the safest materials
Family-first workplace