GoBe started because we want to foster healthy relationships between our children and food. Now three years later, this sentiment continues to fit into our story, even as we’ve evolved both personally as parents and also as a company. 

Throughout our journey, we’ve learned how important it is to respect kids and their decisions. We’ve learned as parents, we don’t need to micromanage what our kids are eating. Rather, by honoring their individual strengths and challenges, we can help eliminate the struggles and anxieties when it comes to eating.